It’s time to sell your business aircraft, but how do you set the right asking price to attract serious buyers while maximizing your return? Proper valuation is a complex process influenced by market trends, the aircraft’s condition, and a range of technical factors. Understanding these elements is key to a successful and timely sale.

GET A PROFESSIONAL VALUATION. 

While online resources can provide a general price range, a solid market valuation from an IADA-certified broker is the most accurate way to determine your aircraft’s fair market value. These experts conduct a thorough review of the aircraft, including its maintenance records and logbooks, to provide an impartial valuation.

ANALYZE THE CURRENT MARKET. 

Use an experienced IADA-certified aircraft broker to do this. Still, market reports like those available on HolsteinAviation.com can help you stay updated on inventory levels, recent sales, and asking prices for similar used jets.  Knowing asking prices is good, but truly understanding the market on a deep level and what aircraft can really be bought for, as well as what similar aircraft have recently transacted for, are key. 

CONSIDER ALL VARIABLES. 

Factors that can significantly influence your aircraft’s value include its age, pedigree, total flight hours, engine program status, and airframe condition, to name a few. Upgrades, such as modern avionics, can add significant value, while a history of documented damage can detract from it.

FACTOR IN MAINTENANCE AND UPGRADES. 

A proactive approach to maintenance and any cosmetic or avionics upgrades can significantly increase your aircraft’s appeal and value. Detailed, consistent maintenance records are essential for proving reliability and supporting a higher price point.

LEVERAGE EXPERT KNOWLEDGE. 

An experienced and trusted IADA broker can help you develop a competitive pricing strategy based on current market conditions and recent sales data. They can guide you through the process, from marketing your aircraft to negotiating with potential buyers. 

Holstein Aviation is your full-service partner for business aircraft brokerage, acquisition, and consulting.  Our team of IADA-certified brokers has extensive expertise with over 300 years of combined aircraft sales experience gained over 4,700 transactions valued at well over $10 billion, which has consistently ranked our firm in the top tier for transaction volume globally.  Contact us today – we will put your interests first at every stage of the process.

September 24, 2025

How To Set the Right Price for Your Business Aircraft

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Written by 

Shawn Holstein

Buying & Selling Education, Ownership & Operations